| Becoming Chinese |
| Contents |
 | ILLUSTRATIONS |
| ACKNOWLEDGMENTS |
| Introduction |
 | 1. The City and the Modern |
| 1. The Cultural Construction of Modernity in Urban Shanghai |
| • | 1. The Business of Enlightenment: Journals and Textbooks |
| • | The Business of Enlightenment: Repositories |
| • | 2. |
| • | The "Good Companion" |
| • | Advertising Modernity |
| • | Calendar Posters |
| • | 3. |
| • | NOTES |
| 2. Marketing Medicine and Advertising Dreams in China, 1900–1950 |
| 3. "A High Place Is No Better Than a Low Place" |
| 4. Engineering China |
| 5. Hierarchical Modernization |
| 6. The Grounding of Cosmopolitans |
| 2. The Nation and the Self |
| 7. Zhang Taiyan's Concept of the Individual and Modern Chinese Identity |
| 8. Crime or Punishment? On the Forensic Discourse of Modern Chinese Literature |
| 9. Hanjian (Traitor)! Collaboration and Retribution in Wartime Shanghai |
| 10. Of Authenticity and Woman |
| 11. Victory as Defeat |
| CONTRIBUTORS |
| Index |