2100.01.

The Emerging Pattern of Anti-Smoking Campaign. 19??

2101.01.

Kitchin H. You May Smoke . New York: Award Books, 1966.

2101.02.

Reeves R. [Meeting with Kitchin in England regarding American version of You May Smoke .] Letter to J. Burgard, August 18, 1967.

2101.03.

Kitchin H. [Proposal for US version of You May Smoke .] Letter to R. Reeves, August 16, 1967.

2101.04.

Kitchin H. Lines of Research for Revision of You May Smoke for U.S.A. 1967.

2101.05.

Reeves R. [Kitchin receptive to suggestions on how American edition of You May Smoke could be written.] Memo, August 21, 1967.

2101.06.

Burgard J. [Comments on Barron's ad and other public relations items.] Letter to R. Reeves, October 26, 1967.

2101.07.

Reeves R. [Public generally has positions in opposition to tobacco industry.] Letter to J. Burgard, October 31, 1967.

2101.08.

Yeaman A. [Transmitting unnamed attached document.] Memo to (?) Haas, C. Hetsko, (?) Ramm, (?) Russell, and (?) Smith, January 3, 1966.

2101.09.

Burgard J. [Regarding comments at the AMA meeting.] Letter to R. Reeves, November 10, 1967.

2101.10.

Blalock J. Tiderock Action Program (based on conversation with Rosser Reeves on August 17, 1967, in New York). August 17, 1967.

2101.11.

Blalock J. Re: Stanley Frank Article. Memo to A. Yeaman, E. Finch, and J. Burgard, March 28, 1967.

2102.01.

The Truth about True 's Article on Smoking. Consumer Reports, June 1, 1968.

2103.01.

McCormick A. [Regarding exchange of information through A. D. Little Corp.] Letter to A. Yeaman, May 1, 1968.

2103.02.

Hardy D. [Importance of A. D. Little analysis of 1968 HEW report.] Letter to C. Hetsko, July 29, 1968.

2103.03.

Sanford R. Re: Exchange of Research Information via Arthur D. Little. Memo to A. Yeaman, July 18, 1968.

2103.04.

Griffith R. [Recommends that B&W participate in Philip Morris study of daily smoke intake.] Memo to A. Yeaman, July 29, 1968.

2103.05.

Griffith R. Re: Exchange of Research Information via Arthur D. Little. Memo to A. Yeaman, August 8, 1968.

2103.06.

Hargrove G. [Sharing information through A. D. Little.] Letter to A. Yeaman, August 21, 1968.

2104.01.

McCormick A. Smoking & Health. Letter to B. Pearson, June 27, 1968.

2105.01.

Duplicate of {2103.02}.

2106.01.

Duplicate of {2103.06}.

2107.01.

Hardy D. [Transmittal of memo sent to Cy Hetsko requesting that he reconsider his position on the A. D. Little analysis articles in 1968 HEW report.] Letter to H. Ramm, P. Smith, and A. Yeaman, July 29, 1968.

2107.02.

Memorandum [regarding 1968 supplement to 1967 HEW Review, The Health Consequences of Smoking]. Memo to C. Hetsko, 1968.

2108.01.

Kloepfer W. Informational Memorandum. Memo to Institute Staff, General Counsel, Ad Hoc Committee, Public Relations Representatives, Company Research Scientists, and Foreign, November 12, 1968.

2109.01.

[Article about Rosser Reeves, an advertising executive.] New Yorker, September 27, 1969.

2110.01.

Post-Keyes-Gardner Inc. Project Truth. Proposed text for "Who's Next?" ad, prepared for Brown & Williamson, October 17, 1969.

2110.02.

Post-Keyes-Gardner Inc. Project Truth. Proposed text for "The Truth: It Can't Hurt You" ad, prepared for Brown & Williamson, October 17, 1969.

2110.03.

Post-Keyes-Gardner Inc. Project Truth. Proposed text for advertising brochure, Brown & Williamson, October 17, 1969.

2110.04.

Post-Keyes-Gardner Inc. Project Truth. Proposed text for "The One Million Dollar Offer" ad, prepared for Brown & Williamson, October 17, 1969.

2110.05.

Post-Keyes-Gardner Inc. Project Truth. Proposed text for "The $65,000,000 Lie" ad, prepared for Brown & Williamson, October 17, 1969.

2110.06.

Project Truth: The Smoking/Health Controversy: A View from the Other Side (prepared for the Courier-Journal and Louisville Times . Louisville: Brown and Williamson Tobacco Company, 1971.

2111.01.

Smoking and Health Proposal. 1969?

2111.02.

Burgard J. [Request to develop campaign to present the industry side of the smoking and health controversy through product advertising.] Memo to R. Pittman, August 21, 1969.

2111.03.

Objectives [for advertising campaign defending smoking and the tobacco industry]. 1969?

2111.04.

Come Up to Kool. It's Smooth. Advertisement, 19??

2112.01.

Burgard J. Tobacco Institute Communications Committee Recommendations for 1970. Memo to E. Finch, February 20, 1970.

2112.02.

Stage I—One-Minute TV Spot. March 17, 1970.

2112.03.

Stage I—Thirty-Second TV Spot. March 17, 1970.

2112.04.

[Summary of various public relations strategies, including RJR "Project A," newspaper advertising, communications with physicians, etc.] 19??

2112.05.

Blalock J. Re: Ruder & Finn's "Project B" Proposal. Memo to E. Finch, J. Burgard, and A. Yeaman, March 3, 1970.

2113.01.

Duplicate of {1904.01}.

2113.02.

Sommers S. Smoking and Health: Many Unanswered Questions. American Druggist, September 7, 1970.

2114.01.

Brooks H. Re: Defensive Research. Memo to I. Hughes, January 16, 1973.

2114.02.

[Review of scientific and public policy events relevant to smoking; incomplete document.] Memo, March 15, 1973.

2115.01.

Kornegay H. Re: Shubik Blasts Tobacco Industry Scientists. Letter to Committee of Counsel, October 10, 1974.

2115.02.

Duplicate of {1907.02}.

2116.01.

Pepples E. [Using contacts with suppliers to affect their positions on smoking issues and smoking policies.] Memo to C. McCarty, February 3, 1977.

2117.01.

UPI. Cigarettes and Cancer. October 18, 19??

2118.01.

Wells J. Re: American Cancer Society Nineteenth Science Writers Seminar. Notes to V. Broach, L. Butler, B. Lowdenback, E. Pepples, R. Roach, C. Rosene, and R. Pittman, May 26, 1977.

2119.01.

Pepples E. [Transmittal of tobacco industry communications strategy.] Letter to J. Mcdowell, May 27, 1977.

2119.02.

Outline of Proposed Long Term Plan of Communications for the Tobacco Industry. 1977.

2120.01.

A Whole 'Nother Disaster. Advertising Age, January 1, 1973.

2120.02.

Sinclair W. Cook's Maneuvering Kills Off TV's "Little Cigar" Ads. Courier-Journal & Times, February 18, 1973.

2120.03.

Duplicate of {2120.01}.

2120.04.

Duplicate of {2120.02}.

2120.05.

Goodman e. Little Puffers. Washington Post, December 14, 1990.

2120.06.

No Cigs for Kids. USA Today, December 11, 1990.

2120.07.

Ramirez A. Cigarette Trade Group to Combat Teen Smoking. 19??

2120.08.

The Tobacco Institute Believes Every Thoughtful Adult american Will Want to Read Every Word of This Front-Page Editorial in Barron's —One of America's Most Responsible Publications. Barron's, October 3, 1967.

2121.01.

Sherwood M. Smokers' Friend. New Scientist, July 14, 1977.

2122.01.

Kloepfer W. [Re: Gordon Barnes, meteorologist.] Letter to E. Pepples, November 2, 1977.

2122.02.

Radio TV Reports Inc. Broadcast Excerpt to Tobacco Institute. October 15, 1977.

2123.01.

Duplicate of {2008.01}.

2123.02.

Duplicate of {2008.02}.

2124.01.

Pepples E. For Possible Use in Talks with Bourne. Letter to J. Edens and B&W Industries, December 15, 1977.

2125.01.

Duplicate of {1823.01}.

2126.01.

Panzer F. [Transmitting an issue of Blue Sheet dealing with industrial carcinogens.] Memo to J. Mills, T. Frankovic, H. Kornegay, W. Kloepfer, J. Kelly, and F. Dryden, January 29, 1979.

2126.02.

Maguire Says "Tobacco State Representatives," Others Will "Take Care of Each Other." The Blue Sheet, 1979.

2126.03.

The Strange Case of Dr. Upton, Rep. Obey and Cancer Board. Occupational Health & Safety Letter, 1979.

2127.01.

Dugan/Farley Communications Associates. Physician Attitudes toward Cigarette Smoking, Personal Interviews. March 1979.

2127.02.

Tighe P. [Transmitting several published articles related to smoking.] Letter to P. Dugan, February 28, 1979.

2127.03.

Johnston D. Re: Dugan/Farley Communications. Memo to P. Tighe, February 15, 1979.

2127.04.

Johnston D. Re: Dugan/Farley. Memo to R. Kirk, February 22, 1979.

2127.05.

[Handwritten notes; topic unclear.] 19??

2127.06.

Johnston D. Re: Dugan/Farley Communications. Memo to R. Kirk, February 8, 1979.

2127.07.

Johnston D. [Seeking management approval for Dugan/Farley Communications to proceed with Phase I of project.] Letter to J. Dugan, February 8, 1979.

2127.08.

Johnston D. Re: Dugan/Farley. Memo to I. Hughes, March 29, 1979.

2128.01.

Brown B. [Regarding Seltzer, Proposition 10, and other public relations activities.] Letter to Vicki, October 17, 1980.

2129.01.

Stungis G. Re: Project CTPECC Working Paper II. Memo to I. Hughes, J. Alar, R. Sanford, and E. Pepples, April 29, 1981.

2130.01.

Pepples E. [Pluses and minuses in scientific and political arena regarding smoking.] Memo to C. McCarty, June 18, 1981.

2130.02.

Shinn W. Confidential Memorandum. To E. Pepples, June 16, 1981.

2130.03.

[Brochure to recruit people into Harvard Air Quality/Lung Health Study.] 19??

2131.01.

Pepples E. Re: Industry Contacts with Editors. Memo to I. Hughes, February 14, 1983.

2131.02.

Kornegay H. [Plans to lobby editors to oppose Hatch-Packwood bill.] Letter to E. Pepples, February 8, 1983.

2131.03.

Judge C. [Presentation to editor of Time magazine to rebut Surgeon General's report.] Letter to S. Chilcote, February 8, 1983.

2131.04.

Humber T. [Preventing anti-smoking ads and editorial content in magazines.] Memo to I. Hughes, February 8, 1983.

2131.05.

Pepples E. Re: Industry Contacts with Editors. Memo, February 14, 1983.

2131.06.

Covington and Burling. Memorandum to the Committee of Counsel Re: Proposed Compromise Legislation Concerning Cigarette Labeling and Advertising. 1983.

2132.01.

Wells J. [Transmitting "B&W's Public Issues Environment."] Memo to T. Olges, July 22, 1985.

2132.02.

B&W's Public Issues Environment. 19??

2133.01.

Tobaccotalk Concerns. 19??

2134.01.

Hope for Cigarettes. 19??

2135.01.

ICOSI Background Briefing Paper: International tobacco companies are using double standards in the selling of high 'tar' and nicotine cigarettes in developing countries. 1979.

2135.02.

ICOSI Background Briefing Paper: Tobacco growing in Third World countries inhibits the production of food crops. 1979.

2135.03.

ICOSI Background Briefing Paper: International tobacco companies use in developing countries advertising methods not considered acceptable in the Western World. 1979.

2135.04.

ICOSI Background Briefing Paper: The tobacco companies encourage farmers in Third World countries to use wood for the flue-curing of tobacco[,] thus depriving the poor man of his national fuel resources. 1979.

2135.05.

ICOSI Background Briefing Paper: Smoking and pregnancy. 1979.

2135.06.

ICOSI Background Briefing Paper: Smoking and youth. 1979.

2135.07.

ICOSI Background Briefing Paper: The use of the terms "evidence" and "proof" in papers relating to smoking and health. 1979.

2135.08.

ICOSI Background Briefing Paper: Advertising restrictions do not have the intended effects. 1979.

2135.09.

ICOSI Background Briefing Paper: Effect of warning labels on cigarette use is questionable. 1979.

2135.10.

ICOSI Background Briefing Paper: Taxation and cigarette use. 1979.

2135.11.

ICOSI Background Briefing Paper [regarding WHO report "Controlling the Smoking Epidemic"]. 1979.

2135.12.

ICOSI Background Briefing Paper: International cigarette companies do not include warning clauses on cigarette packs or in cigarette advertising in developing countries. 1979.

2135.13.

ICOSI Background Briefing Paper: In most developing countries international tobacco companies are opposed to the publication of "tar" and nicotine tables and decline to reveal the "tar" and nicotine deliveries of their brands. 1979.

2135.14.

ICOSI Background Briefing Paper: Smoking and health—A perspective. 1979.

2135.15.

ICOSI Background Briefing Paper: Smoking and lung cancer. 1979.

2135.16.

ICOSI Background Briefing Paper: Smoking and cardiovascular disease. 1979.

2135.17.

ICOSI Background Briefing Paper: Chronic obstructive pulmonary disease. 1979.

2136.01.

World-Wide Political and Social Aspects of Smoking and Health, 19??

2136.02.

Scientific Developments in Smoking and Health and the Role of Group Research and Development. Minutes, 19??

2136.03.

Direction and Future Activities of Group R. & D. Minutes, 19??