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Chapter 12— Patterns of Use for the Bryn Mawr Reviews

1. BMMR has, as of May 7, 1997, become The Medieval Review (TMR). [BACK]

2. The output by month (4/95-3/97) is as follows:

Month

4/95

5/95

6/95

7/95

8/95

9/95

10/95

11/95

12/95

1/96

2/96

3/96

BMMR

10

17

5

8

4

3

5

11

6

7

4

6

BMCR

15

14

19

13

11

29

26

17

27

12

14

15

Month

4/96

5/96

6/96

7/96

8/96

9/96

10/96

11/96

12/96

1/97

2/97

3/97

BMMR

1

4

1

6

6

9

8

11

16

6

16

12

BMCR

37

7

12

19

17

28

14

8

13

7

30

40

3. Since May 7, 1997, BMMR (that is, TMR) has been on the Web, which will eventually provide valuable data to compare with the BMCR gopher data. [BACK]

4. Naturally, new reviews are visited often; we are trying to isolate those of enduring value. [BACK]

5. Likewise, the .mil domain dropped from 310 to 186; the .gov domain, from 819 to 409. [BACK]

6. The explosive growth in 9/95 and 10/95 was only temporary. [BACK]

7. The difference would be even more pronounced had I not excluded books that appeared on the list only once. In 1996 the gap virtually disappears: 31 medieval titles (total number of titles 53) made the list 126 times (avg. 4.1) while 93 classical titles (total number of titles 169) made the list 360 times (avg. 3.9). [BACK]

8. As is, our response rate is only in the 30-40% range. [BACK]

9. Unfortunately the survey was worded as if only for BMCR subscribers, but even so the response rate was about 35%. [BACK]

10. We found similar results in a pilot comparison of qualitative differences between the two journals that was done by two advanced graduate students (one a classicist, one a medievalist) in the summer of 1995. The students concluded that the major differences stem from the scholarly orientation of either discipline, not from their media (i.e., classicists criticize at a microscopic level, assuming in-depth acquaintance with a given text). The reviews are longer and the number of typographical errors is much greater in BMMR, but other differences seemed to be personal (tone of the review, footnotes and additional bibliography, organization, amount of direct quotation). [BACK]

11. The values given are those of the Pearson chi-square test, but we also ran Continuity Correction, Likelihood Ratio, Mantel-Haenszel test for linear association among the chi-square tests, and also Pearson's R and Spearman Correlation. [BACK]

12. Combined BMCR and joint figures are 912 for 1993, 1,342 for 1994 (+47%), 1,734 for 1995 (+29%), and 2,264 for 1996 (+30%). [BACK]

13. Combined BMMR and joint figures are 518 for 1993,958 for 1994 (+85%), 1,464 for 1995 (+53%), and 1,765 for 1996 (+21%). We have already seen an increase since BMMR relocated (3/97 = 1,985, about 30% annually), and we may expect a considerable bump after official unveiling of TMR at the annual conference in May 1997 (and the introduction of the Web site). [BACK]

14. Printing and mailing costs are about $5,000 and are covered by the subscription price of the paper version. [BACK]

15. BMMR has found that it takes 35 minutes on average to code a review in SGML. [BACK]

16. We received our first fast-track reviews in June and now find that well over half are submitted in this form. [BACK]

17. So far only Princeton and Michigan (of the eight university presses contacted) have signed up for e-advertising. [BACK]

18. Unfortunately, the University of Michigan, where our Web site is located, does not at present allow any advertising. [BACK]


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