Preferred Citation: Musser, Charles. Before the Nickelodeon: Edwin S. Porter and the Edison Manufacturing Company. Berkeley:  University of California Press,  c1991 1991. http://ark.cdlib.org/ark:/13030/ft3q2nb2gw/


 
4 Cinema, a Screen Novelty: 1895-1897

Producing Films for the Vitascope

Revisionist historians have argued that Edison film production was grossly inadequate.[30] Certainly there were problems, and yet during the summer of 1896, the Edison Company remained the only American-based enterprise that produced a significant number of film subjects. With the Vitascope enterprise preparing for its debut, Raft & Gammon desperately needed new pictures. The recent inactivity was apparent when Frank Gammon took several performers to West Orange on March 24th and found the Black Maria in a dilapidated state. He "had great difficulty in persuading them to go in to the theatre dressed in their thin silk costumes, as it was just like going out into an open field in mid-winter."[31] The raised roof could not be closed to protect the dancers during preparations and rehearsals. Several actors, hearing of these conditions, refused to be filmed. Moreover, the studio was inconveniently located for those working in New York City. Although the vitascope's success and the onset of warm weather improved matters, the rate of production at the Black Maria would never again approach the levels of 1894.

At first the production practices of the kinetoscope era continued. Edison personnel, notably cameraman William Heise, coordinated filming activities, with Raft & Gammon acting as producers. Increasingly, however, James White must have been designated to fill this role. A new collaborative relationship


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figure

The May Irwin Kiss. The most popular Edison film of 1896.

was emerging, though this relationship was not yet in effect when The May Irwin Kiss was filmed in mid April. While William Gilmore stood by, Heise kinetographed this brief, fifteen-second scene showing the culminating moment of a popular musical farce, The Widow Jones . It was made at the behest of the New York World , which devoted a full page to "May Irwin and John Rice Posed Before Edison's Kinetoscope—Result: 42 Feet of Kiss in 600 Pictures."[32] The promise of extensive publicity may have induced the two stars to travel to West Orange. The scene was carefully rehearsed and then photographed only once. Perhaps intended for the premiere, the picture was not shown until the second week of the vitascope's New York run. It was immediately hailed as a hit. Several weeks later, Cissy Fitzgerald, the girl with a famous wink, likewise performed her specialty for the Black Maria kinetograph.[33]

Coinciding roughly with the filming of Cissy Fitzgerald , the Edison Company completed construction of a new, portable camera. "Our portable taking machine is now completed," Raft wrote Peter Kiefaber on May 6th, "and if tomorrow is a clear day, we expect to secure some every-day street scenes in New York."[34] Yet it was not until May 12th that Heise set to work photographing actualities similar to those that the Lumières were showing in Europe and the Lathams in the United States.


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The first Edison street scene was Herald Square . The newspaper after which the square was named reported: "The photographers settled down to work at two o'clock yesterday afternoon, when the square was crowded with cable cars, carriages and vehicles of all sorts, while now and then an 'L' train would thunder by. They chose a window on the lower end of the square, where they were within full view of the Herald Building, and at the same time took in Broadway and Sixth avenue for a radius of several blocks."[35] When the film was shown at Koster & Bial's Music Hall, spectators may have had the pleasure of seeing the exterior of the building inside of which they were sitting (assuming, of course, the theater was within camera range). In this play with space, outside became inside—a somewhat disconcerting experience, greatly heightened by the lifelike quality of the image. Central Park , showing the main fountain, was taken on the same day. Within a week Elevated Railway, 23rd Street, New York was also shot. Six weeks before the American debut of the Lumière cinématographe, Edison actualities were being shown in American theaters. For New Yorkers at least, these were "local views" of locations they encountered in the course of their everyday lives.

Scenes of everyday life significantly diversified the kinds of subject matter that Edison was making. For almost the first time, Edison subjects had no direct ties to popular amusements or leisure activities. Nor did these images have anything to do with either sex or violence. Instead, they recalled the types of photographic images that were routinely presented in lantern shows to religious groups and cultural elites. Of course, these images were familiar, even banal, in terms of subject matter and framing. They would have elicited little reaction— except that they moved. "The Twenty-third street station of the New York elevated was a stirring picture, wherein the train came rushing along at top speed, so realistically as to give those in the front seat a genuine start," remarked one critic.[36] Not only were these films much cheaper and easier to make than those previously taken in the Black Maria, they proved to be at least as popular with audiences.

In late May or early June, Heise and possibly James White took their new portable camera on an ambitious trip to Niagara Falls, long a privileged subject for artists and photographers. Although the Lathams had already made films of this tourist attraction, that did not prevent the vitascope group from treading in their footsteps. The Edison crew shot the falls from a dozen different camera positions using 150-foot film lengths. The results were somewhat disappointing, and only four scenes were finally distributed. The most enthusiasm centered on Niagara Falls, Gorge :

a panoramic picture obtained from the rear end of a swiftly moving train on the Niagara Gorge railway, and one that has never been equalled for completeness of


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detail and general effects. In this view the stone bluffs of the gorge, the telegraph poles, rail fences and the waters of the great river go rushing by with incredible swiftness, but yet plain enough for one to note everything in a general way, just as though seated in an observation car. The Whirlpool rapids are in sight one moment and lost to view the next, their whirling eddies and foam-flecked waves sparkling in the sun's rays, forming a very beautiful picture.[37]

Placing the kinetograph on a train was inspired by Grand Canal, Venice, a Lumière film in which the camera was situated on a gondola. (A print of this subject had been surreptitiously acquired by Albert Bial in Europe and turned over to Raft & Gammon in late March.) The results helped to establish an association between actuality subjects and a mobile camera that would be strengthened over the next several years. Two other scenes were of the American Falls from the east and west sides. In Boston, these were shown consecutively— the juxtaposition suggesting at least a rough spatial relationship between shots.

The new, portable camera also enabled Edison and Vitascope Company personnel to reconceptualize their filming of performers and sporting activities. Instead of bringing entertainers to the Black Maria, a kinetograph team could now go to amusement locales and capture subjects in their customary surroundings. This new opportunity was exploited in late June while Heise and a Vita-scope representative were active in Brooklyn. On June 23d they shot The Suburban Handicap , showing Navarre winning the horse race at Gravesend Race Track.[38]Parade of Bicyclists at Brooklyn, New York was made four days later. Although participating bicycle clubs still had exclusively male memberships, the bicycle fad had become a way for men and women to socialize together casually.[39] Additional films focused on another site where the codes of social contact had loosened—Coney Island.[40] Taken at Bergen Beach, where the vitascope was being shown, these included Shooting the Chutes, Ferris Wheel , and Streets of Cairo . The Ferris wheel, almost 200 feet high, was a local landmark that provided visitors with a magnificent view of Jamaica Bay. Streets of Cairo (later retitled Camel Parade ) was taken at the Egyptian Encampment.[41] Paul Boyton's "Shooting the Chutes" was a hit amusement ride (imitations were springing up everywhere). Two shots of this attraction were taken, "the first showing the shoot down the incline and the other the dash into the water."[42] These separate views may have been part of a single 150-foot subject, making it one of the first instances in which the producer assumed an editorial role, juxtaposing two spatially and narratively related shots.

Recognizable, if highly specialized and ephemeral, "genres" were established and/or developed during the summer months. The Haymakers at Work and Carpenter Shop recalled the first workplace films. One subject continued the filming of burlesque boxing matches by depicting a male-female duo. It combined sexual suggestiveness with violence in a single motion picture subject for perhaps the first time. Bathing Scene at Coney Island , taken in early July, not


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figure

Shooting the Chutes, showing the descent down the incline.

only continued the documentation of that popular amusement resort but provided a variation on the popular Rough Sea at Dover . All these films were taken with either 50-foot or 150-foot rolls of films. While 50-foot sections of the longer films were often sold, these remained the two standard lengths.

The Lumière influence on Edison production was wide-ranging and strong. Short comedies, reminiscent of the Lumières' The Gardener and the Bad Boy , (L'Arroseur arrosé ) appeared. These included two variations on that prototypical gag in which the bad boy plays a trick on the gardener and gets spanked for his prank. In one Edison version the gardener was male, in the other female. In The Lone Fisherman a man casts for fish from a plank cantilevered off a bridge. His friends come and upend the plank, sending him into the water. Street scenes continued to abound (Street Sprinkling and Trolley Cars, Deadman's Curve , etc.). Lumière military scenes, which had taken the vaudeville circuit by storm, were quickly and consciously emulated. Heise and his crew photographed Firing of Cannon at Peekskill by the Battery of Artillery and at least one other subject at the New York State militia encampment by the end of July.[43]

The production of news film was spurred by the screening of the Lumières' attention-gathering The Coronation of the Czar of Russia at Keith's Union


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Square Theater in late July. A month later the kinetograph team took The Arrival of Li Hung Chang , depicting the Chinese viceroy at New York's Waldorf Hotel. Li Hung Chang having arrived on the S.S. St. Louis , they also filmed several scenes related to the ship's departure (Steamer "St. Louis" Leaving Dock, Baggage Wagons ). Moreover, the quotidian Ferryboat Leaving Dock, New York suddenly enjoyed a second life as the timely news subject Steamer "Rosedale " when that ferryboat sank in New York harbor.

The paucity of surviving films makes it difficult to characterize the results of all this activity in very great detail. Terry Ramsaye reports that the portable camera was placed on the roof of the new Raft & Gammon headquarters at 43 West Twenty-eighth Street. At this makeshift studio, performers and small fictional scenes could be conveniently photographed. Although dancers may have dropped by the midtown location to appear in scenes such as Couchee Dance , it is not known which scenes were shot there. Candidates include Irish Way of Discussing Politics , a reworking of A Bar Room Scene , and Watermelon Contest , shot against a plain background and showing two "darkies" guzzling watermelon. So too are three scenes of cartoonist J. Stuart Blackton performing lightning sketches, each taken in mid August with 150-foot loads of film. The most successful, Edison Drawn by "World" Artist , was often used to conclude a film program on "Edison's Vitascope."[44] When shown at Proctor's Pleasure Palace in mid September, it was declared "the most curious and interesting of the new views" and was kept on the bill in subsequent weeks.[45]

A number of Edison films were designed to elicit political reactions from theatrical audiences; the theater was then a site where partisan political opinions could be expressed through shouts of approval or disdain. That The Monroe Doctrine was one of the first films made for projection was not, therefore, fortuitous but a calculated attempt to find favor with Koster & Bial's patrons. Its success was followed by Blackton Sketches, No. 2 (Political Cartoon) , in which Blackton rapidly draws likenesses of President Grover Cleveland and candidate William McKinley (rather than his Democratic-Populist rival, William Jennings Bryan). The film begins with a patriotic image of America's commander in chief, then moves on to suggest McKinley as his likely successor. With pro-Republican audiences predominating at the Music Hall and other New York theaters, the response must have been electric. Irish Way of Discussing Politics , in which two Irishmen discuss politics over a glass of whiskey, lampooned the Tammany Hall crowd. Likewise, in Pat and the Populist , the bricklayer Pat is approached by a Populist office seeker and "shows his displeasure by dropping bricks on the politician."[46] Not all images were resolutely anti-Democratic. When Bryan was campaigning in New Jersey, Heise took a news/ political film—Bryan Train Scene at Orange . Yet such a film was not necessarily meant to be pro-Bryan. Rather it could be exhibited ambiguously and elicit both cheers and catcalls, generating an informal opinion poll from an audience.


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Throughout the summer and into September, Edison retained a virtual monopoly over the production of American subjects. Lumière films were not taken in the United States until September and not shown here until November. W. K. L. Dickson and the American Mutoscope Company photographed American subjects during the summer, but did not begin their exhibitions until September. Only the Lathams competed in this regard; but their limited number of subjects, inferior projection system, and internal squabbles hindered their effectiveness. With the Edison Manufacturing Company producing an adequate number of new subjects during the summer and early fall, the problems encountered by the Vitascope group occurred principally in other areas.


4 Cinema, a Screen Novelty: 1895-1897
 

Preferred Citation: Musser, Charles. Before the Nickelodeon: Edwin S. Porter and the Edison Manufacturing Company. Berkeley:  University of California Press,  c1991 1991. http://ark.cdlib.org/ark:/13030/ft3q2nb2gw/