Tobacco War:

 expand sectionPreface

 expand section1. Introduction
 expand section2. Beginnings: The Nonsmokers' Rights Movement
 expand section3. Proposition 99 Emerges
 expand section4. Beating the Tobacco Industry at the Polls
 expand section5. Moving to the Legislature
 expand section6. Proposition 99's First Implementing Legislation
 expand section7. Implementing the Tobacco Control Program
 expand section8. The Tobacco Industry's Response
 expand section9. The Battle over Local Tobacco Control Ordinances
 expand section10. Continued Erosion of the Health Education Account: 1990-1994
 expand section11. Battles over Preemption
 expand section12. The End of Acquiescence
 expand section13. The Lawsuits
 expand section14. Doing It Differently
 collapse section15. Political Interference in Program Management
 Squashing the Media Campaign
 “Nicotine Soundbites”
 Implementing Pringle's Pro-Tobacco Policies
 Shutting Out the Public Health Community
 The TEROC Purge
 The Strengthened Advertisements
 The 1998 Hearings
 Trying to Control TEROC
 Delayed Implementation of the Smoke-free Workplace Law
 Pulling the Advertisements for Smoke-Free Bars
 The California Tobacco Survey: TCS “Fires” John Pierce
 expand section16. Lessons Learned

 expand sectionAppendix A
  Appendix B Important California Tobacco Control Events
  About the Authors

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