Title: The consumer revolution in urban China
Author: Davis, Deborah 1945-
Published: University of California Press,  2000
Subjects: Sociology | China | Urban Studies | Consumerism
Publisher's Description: After decades of egalitarian, restricted consumption, residents of China's cities are surrounded by a level of material comfort and commercial hype unimaginable just ten years ago. In this first in-depth treatment of the consumer revolution in China, fourteen leading scholars of Chinese culture and society explore the interpersonal consequences of rapid commercialization.In the early 1980s, Beijing's communist leadership advocated decollectivization, foreign trade, and private entrepreneurship to jump-start a stagnant economy, while explicitly rejecting any notion that economic reforms would promote political change. However, by the early 1990s the reforms in the marketplace not only produced double-digit growth but also enabled ordinary citizens to nurture dreams and social networks that challenged official discourse and conventions through millions of daily commercial transactions. Using participant observation, contributors to this book describe and analyze a wide range of these changing consumer practices: luxury housing, white wedding gowns, greeting cards, McDonald's, discos, premium cigarettes, bowling, and more.   [brief]
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Title: Consuming the romantic utopia: love and the cultural contradictions of capitalism
Author: Illouz, Eva 1961-
Published: University of California Press,  1997
Subjects: Gender Studies | Cultural Anthropology | Sociology
Publisher's Description: To what extent are our most romantic moments determined by the portrayal of love in film and on TV? Is a walk on a moonlit beach a moment of perfect romance or simply a simulation of the familiar ideal seen again and again on billboards and movie screens? In her unique study of American love in the twentieth century, Eva Illouz unravels the mass of images that define our ideas of love and romance, revealing that the experience of "true" love is deeply embedded in the experience of consumer capitalism. Illouz studies how individual conceptions of love overlap with the world of clichés and images she calls the "Romantic Utopia." This utopia lives in the collective imagination of the nation and is built on images that unite amorous and economic activities in the rituals of dating, lovemaking, and marriage.Since the early 1900s, advertisers have tied the purchase of beauty products, sports cars, diet drinks, and snack foods to success in love and happiness. Illouz reveals that, ultimately, every cliché of romance - from an intimate dinner to a dozen red roses - is constructed by advertising and media images that preach a democratic ethos of consumption: material goods and happiness are available to all.Engaging and witty, Illouz's study begins with readings of ads, songs, films, and other public representations of romance and concludes with individual interviews in order to analyze the ways in which mass messages are internalized. Combining extensive historical research, interviews, and postmodern social theory, Illouz brings an impressive scholarship to her fascinating portrait of love in America.   [brief]
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Title: Framing the bride: globalizing beauty and romance in Taiwan's bridal industry
Author: Adrian, Bonnie 1970-
Published: University of California Press,  2003
Subjects: Asian Studies | Cultural Anthropology | East Asia Other | Gender Studies | Anthropology
Publisher's Description: With a wedding impending, the Taiwanese bride-to-be turns to bridal photographers, makeup artists, and hair stylists to transform her image beyond recognition. They give her fairer skin, eyes like a Western baby doll, and gowns inspired by sources from Victorian England to MTV. An absorbing consideration of contemporary bridal practices in Taiwan, Framing the Bride shows how the lavish photographs represent more than mere conspicuous consumption. They are artifacts infused with cultural meaning and emotional significance, products of the gender- and generation-based conflicts in Taiwan's hybrid system of modern matrimony. From the bridal photographs, the book opens out into broader issues such as courtship, marriage, kinship, globalization, and the meaning of the "West" and "Western" cultural images of beauty. Bonnie Adrian argues that in compiling enormous bridal albums full of photographs of brides and grooms in varieties of finery, posed in different places, and exuding romance, Taiwanese brides engage in a new rite of passage - one that challenges the terms of marriage set out in conventional wedding rites. In Framing the Bride, we see how this practice is also a creative response to U.S. domination of transnational visual imagery - how bridal photographers and their subjects take the project of globalization into their own hands, defining its terms for their lives even as they expose the emptiness of its images.   [brief]
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Title: Marianne in the market: envisioning consumer society in fin-de-siècle France
Author: Tiersten, Lisa 1959-
Published: University of California Press,  2001
Subjects: European Studies | European History | Consumerism | French Studies | Women's Studies
Publisher's Description: In the late nineteenth century, controversy over the social ramifications of the emerging consumer marketplace beset the industrialized nations of the West. In France, various commentators expressed concern that rampant commercialization threatened the republican ideal of civic-mindedness as well as the French reputation for good taste. The female bourgeois consumer was a particularly charged figure because she represented consumption run amok. Critics feared that the marketplace compromised her morality and aesthetic discernment, with dire repercussions for domestic life and public order. Marianne in the Market traces debates about the woman consumer to examine the complex encounter between the market and the republic in nineteenth-century France. It explores how agents of capitalism - advertisers, department store managers, fashion journalists, self-styled taste experts - addressed fears of consumerism through the forging of an aesthetics of the marketplace: a "marketplace modernism." In so doing, they constructed an image of the bourgeois woman as the solution to the problem of unrestrained, individualized, and irrational consumption. Commercial professionals used taste to civilize the market and to produce consumers who would preserve the French aesthetic patrimony. Tasteful consumption legitimized women's presence in the urban public and reconciled their roles as consumers with their domestic and civic responsibilities. A fascinating case study, Marianne in the Market builds on a wide range of sources such as the feminine press, decorating handbooks, exposition reports, advertising materials, novels, and etiquette books. Lisa Tiersten draws on these materials to make the compelling argument that market professionals used the allure of aesthetically informed consumerism to promote new models of the female consumer and the market in keeping with Republican ideals.   [brief]
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Title: The Sex of things: gender and consumption in historical perspective
Author: De Grazia, Victoria
Published: University of California Press,  1996
Subjects: History | Gender Studies | European History
Publisher's Description: This volume brings together the most innovative historical work on the conjoined themes of gender and consumption. In thirteen pioneering essays, some of the most important voices in the field consider how Western societies think about and use goods, how goods shape female, as well as male, identities, how labor in the family came to be divided between a male breadwinner and a female consumer, and how fashion and cosmetics shape women's notions of themselves and the society in which they live. Together these essays represent the state of the art in research and writing about the development of modern consumption practices, gender roles, and the sexual division of labor in both the United States and Europe.Covering a period of two centuries, the essays range from Marie Antoinette's Paris to the burgeoning cosmetics culture of mid-century America. They deal with topics such as blue-collar workers' survival strategies in the interwar years, the anxieties of working-class consumers, and the efforts of the state to define women's - especially wives' and mothers' - consumer identity. Generously illustrated, this volume also includes extensive introductions and a comprehensive annotated bibliography. Drawing on social, economic, and art history as well as cultural studies, it provides a rich context for the current discourse around consumption, particularly in relation to feminist discussions of gender.   [brief]
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Title: Assembled in Japan: electrical goods and the making of the Japanese consumer
Author: Partner, Simon
Published: University of California Press,  2000
Subjects: History | Japan | Media Studies | Technology and Society | Consumerism
Publisher's Description: Assembled in Japan investigates one of the great success stories of the twentieth century: the rise of the Japanese electronics industry. Contrary to mainstream interpretation, Simon Partner discovers that behind the meteoric rise of Sony, Matsushita, Toshiba, and other electrical goods companies was neither the iron hand of Japan's Ministry of International Trade and Industry nor a government-sponsored export-led growth policy, but rather an explosion of domestic consumer demand that began in the 1950s.This powerful consumer boom differed fundamentally from the one under way at the same time in the United States in that it began from widespread poverty and comparatively miserable living conditions. Beginning with a discussion of the prewar origins of the consumer engine that was to take off under the American Occupation, Partner quickly turns his sights on the business leaders, inventors, laborers, and ordinary citizens who participated in the broadly successful effort to create new markets for expensive, unfamiliar new products.Throughout, the author relates these pressure-cooker years in Japan to the key themes of twentieth-century experience worldwide: the role of technology in promoting social change, the rise of mass consumer societies, and the construction of gender in advanced industrial economies.   [brief]
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Title: Radio active: advertising and consumer activism, 1935-1947
Author: Newman, Kathy M 1966-
Published: University of California Press,  2004
Subjects: American Studies | History | Media Studies | Women's Studies | Politics
Publisher's Description: Radio Active tells the story of how radio listeners at the American mid-century were active in their listening practices. While cultural historians have seen this period as one of failed reform - focusing on the failure of activists to win significant changes for commercial radio - Kathy M. Newman argues that the 1930s witnessed the emergence of a symbiotic relationship between advertising and activism. Advertising helped to kindle the consumer activism of union members affiliated with the CIO, middle-class club women, and working-class housewives. Once provoked, these activists became determined to influence - and in some cases eliminate - radio advertising. As one example of how radio consumption was an active rather than a passive process, Newman cites The Hucksters, Frederick Wakeman's 1946 radio spoof that skewered eccentric sponsors, neurotic account executives, and grating radio jingles. The book sold over 700,000 copies in its first six months and convinced broadcast executives that Americans were unhappy with radio advertising. The Hucksters left its mark on the radio age, showing that radio could inspire collective action and not just passive conformity.   [brief]
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Title: Colored White: transcending the racial past
Author: Roediger, David R
Published: University of California Press,  2002
Subjects: Ethnic Studies | African American Studies | United States History | Immigration
Publisher's Description: David R. Roediger's powerful book argues that in its political workings, its distribution of advantages, and its unspoken assumptions, the United States is a "still white" nation. Race is decidedly not over. The critical portraits of contemporary icons that lead off the book--Rush Limbaugh, Bill Clinton, O.J. Simpson, and Rudolph Giuliani--insist that continuities in white power and white identity are best understood by placing the recent past in historical context. Roediger illuminates that history in an incisive critique of the current scholarship on whiteness and an account of race-transcending radicalism exemplified by vanguards such as W.E.B. Du Bois and John Brown. He shows that, for all of its staying power, white supremacy in the United States has always been a pursuit rather than a completed project, that divisions among whites have mattered greatly, and that "nonwhite" alternatives have profoundly challenged the status quo. Colored White reasons that, because race is a matter of culture and politics, racial oppression will not be solved by intermarriage or demographic shifts, but rather by political struggles that transform the meaning of race--especially its links to social and economic inequality. This landmark work considers the ways that changes in immigration patterns, the labor force, popular culture, and social movements make it possible--though far from inevitable--that the United States might overcome white supremacy in the twenty-first century. Roediger's clear, lively prose and his extraordinary command of the literature make this one of the most original and generative contributions to the study of race and ethnicity in the United States in many decades.   [brief]
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Title: The white scourge: Mexicans, Blacks, and poor whites in Texas cotton culture
Author: Foley, Neil
Published: University of California Press,  1998
Subjects: History | Ethnic Studies | American Studies
Publisher's Description: In a book that fundamentally challenges our understanding of race in the United States, Neil Foley unravels the complex history of ethnicity in the cotton culture of central Texas. This engrossing narrative, spanning the period from the Civil War through the collapse of tenant farming in the early 1940s, bridges the intellectual chasm between African American and Southern history on one hand and Chicano and Southwestern history on the other. The White Scourge describes a unique borderlands region, where the cultures of the South, West, and Mexico overlap, to provide a deeper understanding of the process of identity formation and to challenge the binary opposition between "black" and "white" that often dominates discussions of American race relations.In Texas, which by 1890 had become the nation's leading cotton-producing state, the presence of Mexican sharecroppers and farm workers complicated the black-white dyad that shaped rural labor relations in the South. With the transformation of agrarian society into corporate agribusiness, white racial identity began to fracture along class lines, further complicating categories of identity. Foley explores the "fringe of whiteness," an ethno-racial borderlands comprising Mexicans, African Americans, and poor whites, to trace shifting ideologies and power relations. By showing how many different ethnic groups are defined in relation to "whiteness," Foley redefines white racial identity as not simply a pinnacle of status but the complex racial, social, and economic matrix in which power and privilege are shared.Foley skillfully weaves archival material with oral history interviews, providing a richly detailed view of everyday life in the Texas cotton culture. Addressing the ways in which historical categories affect the lives of ordinary people, The White Scourge tells the broader story of racial identity in America; at the same time it paints an evocative picture of a unique American region. This truly multiracial narrative touches on many issues central to our understanding of American history: labor and the role of unions, gender roles and their relation to ethnicity, the demise of agrarian whiteness, and the Mexican-American experience.   [brief]
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Title: Natural history of the White-Inyo Range, eastern California 
Author: Hall, Clarence A
Published: University of California Press,  1991
Subjects: Environmental Studies | Ecology | Earth Sciences | California and the West | Natural History
Publisher's Description: The White-Inyo Range - rising sharply from the eastern edge of Owens Valley - is one of the most extraordinary landscapes in the world. High, dry, and amazingly diverse, it boasts an expansive alpine tundra and features the oldest living species on earth - the 4,000-year-old Bristlecone Pines. This colorful and authoritative volume assembles a wealth of information of deep interest to the hikers and scientists attracted to White-Inyo's altitude and isolation.The nearly two dozen contributors to the volume are leading experts on the flora and fauna, the geology, geomorphology, meteorology, anthropology, and archaeology of the area. The book offers descriptions of more than 650 kinds of living organisms, from the handful of fish to the abundance of reptile, amphibian, bird and plant species. (It provides descriptions of hundreds of flowering plants.) It contains an 8-color geologic map and a roadside guide that enables the visitor to make sense of the area's complex geological history. Readers will also learn about air currents that make the range a delight for sailplane pilots and create strange cloud formations. And a special chapter tells what is known of the Native Americans who moved up and down the mountain slopes in response to seasonal changes.For anyone who wishes to visit this astonishing area or to do research there, this volume will be a unique, comprehensive resource.   [brief]
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Title: Propertius in love: the elegies
Author: Propertius, Sextus
Published: University of California Press,  2002
Subjects: Classics | Classical Literature and Language | Literature in Translation | Poetry | Literature in Translation
Publisher's Description: These ardent, even obsessed, poems about erotic passion are among the brightest jewels in the crown of Latin literature. Written by Propertius, Rome's greatest poet of love, who was born around 50 b.c., a contemporary of Ovid, these elegies tell of Propertius' tormented relationship with a woman he calls "Cynthia." Their connection was sometimes blissful, more often agonizing, but as the poet came to recognize, it went beyond pride or shame to become the defining event of his life. Whether or not it was Propertius' explicit intention, these elegies extend our ideas of desire, and of the human condition itself.   [brief]
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Title: Another kind of love: male homosexual desire in English discourse, 1850-1920 
Author: Craft, Christopher 1952-
Published: University of California Press,  1994
Subjects: Literature | Sociology | Literary Theory and Criticism | Gender Studies | GayLesbian and Bisexual Studies
Publisher's Description: In a study that will be of interest to all those concerned with the politics of gender, the history of sexuality, and the erotics of reading, Christopher Craft investigates questions fundamental to any history of present sexualities. How does the modern binary homosexual/heterosexual relate to earlier formulations like "sexual inversion" and "sodomy"? What part does literature play in the development of such categories, or in a culture's resistance to them? And what are the implications for the creation and maintenance of the presumed "natural" male heterosexual subject? How has male heterosexual subjectivity been established as a bulwark against the attractions of a homosexual desire that is repeatedly incited by the very culture that condemns it?Craft examines the discourses of nineteenth-century psychiatry and sexology; some of Freud's central writings; and Tennyson's In Memoriam , Wilde's The Importance of Being Earnest , Stoker's Dracula , and Lawrence's Women In Love .   [brief]
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Title: France at the Crystal Palace: bourgeois taste and artisan manufacture in the nineteenth century
Author: Walton, Whitney
Published: University of California Press,  1992
Subjects: History | European History | Women's Studies | French Studies
Publisher's Description: Whitney Walton approaches the nineteenth-century French industrial development from a new perspective - that of consumption. She analyzes the French performance at the Crystal Palace Exhibition of 1851 to illustrate how bourgeois consumers influenced France's distinctive pattern of industrial development. She also demonstrates the importance of consumption and gender in class formation and reveals how women influenced industry in their role as consumers.Walton examines important consumer goods industries that have been rarely studied by historians, such as the manufacture of wallpaper, furniture, and bronze statues. Using archival sources on household possessions of the Parisian bourgeoisie as well as published works, she shows how consumers' taste for fashionable, artistic, well-made furnishings and apparel promoted a specialization unique to nineteenth-century France.   [brief]
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Title: Inside organized racism: women in the hate movement
Author: Blee, Kathleen M
Published: University of California Press,  2002
Subjects: Sociology | Gender Studies | Social Problems | Public Policy | Christianity
Publisher's Description: Kathleen M. Blee's disturbing and provocative look at the hidden world of organized racism focuses on women, the newest recruiting targets of racist groups and crucial to their campaign for racial supremacy. Through personal interviews with women active in the Ku Klux Klan, neo-Nazi groups, Christian Identity sects, and white power skinhead gangs across the United States, Blee dispels many misconceptions of organized racism. Women are seldom pushed into the racist movement by any compelling interest, belief, or need, she finds. Most are educated. Only the rare woman grew up poor. Most were not raised in abusive families. Most women did not follow men into the world of organized racism. Inside Organized Racism offers a fascinating examination of the submerged social relations and the variety of racist identities that lie behind the apparent homogeneity of the movement. Following up her highly praised study of the women in the 1920s Ku Klux Klan, Blee discovers that many of today's racist women combine dangerous racist and anti-Semitic agendas with otherwise mainstream lives. Few of the women she interviews had strong racist or anti-Semitic views before becoming associated with racist groups. Rather, they learned a virulent hatred of racial minorities and anti-Semitic conspiratorial beliefs by being in racist groups. The only national sample of a broad spectrum of racist activists and the only major work on women racists, this well-written and important book also sheds light on how gender relationships shape participation in the movement as a whole.   [brief]
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Title: Learned girls and male persuasion: gender and reading in Roman love elegy
Author: James, Sharon L
Published: University of California Press,  2003
Subjects: Classics | Classical Literature and Language | Literature | Poetry | Women's Studies
Publisher's Description: This study transforms our understanding of Roman love elegy, an important and complex corpus of poetry that flourished in the late first century b.c.e. Sharon L. James reads key poems by Propertius, Tibullus, and Ovid for the first time from the perspective of the woman to whom they are addressed - the docta puella, or learned girl, the poet's beloved. By interpreting the poetry not, as has always been done, from the stance of the elite male writers - as plaint and confession - but rather from the viewpoint of the women - thus as persuasion and attempted manipulation - James reveals strategies and substance that no one has listened for before.   [brief]
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Title: Notes on love in a Tamil family
Author: Trawick, Margaret
Published: University of California Press,  1990
Subjects: Anthropology | South Asia
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Title: Race and the invisible hand: how white networks exclude black men from blue-collar jobs
Author: Royster, Deirdre A. (Deirdre Alexia) 1966-
Published: University of California Press,  2003
Subjects: Sociology | American Studies | Anthropology | Economics and Business | Urban Studies | Public Policy | African American Studies | Urban Studies | Public Policy
Publisher's Description: From the time of Booker T. Washington to today, and William Julius Wilson, the advice dispensed to young black men has invariably been, "Get a trade." Deirdre Royster has put this folk wisdom to an empirical test - and, in Race and the Invisible Hand, exposes the subtleties and discrepancies of a workplace that favors the white job-seeker over the black. At the heart of this study is the question: Is there something about young black men that makes them less desirable as workers than their white peers? And if not, then why do black men trail white men in earnings and employment rates? Royster seeks an answer in the experiences of 25 black and 25 white men who graduated from the same vocational school and sought jobs in the same blue-collar labor market in the early 1990s. After seriously examining the educational performances, work ethics, and values of the black men for unique deficiencies, her study reveals the greatest difference between young black and white men - access to the kinds of contacts that really help in the job search and entry process.   [brief]
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Title: The enchantments of love: amorous and exemplary novels 
Author: Zayas y Sotomayor, María de 1590-1650
Published: University of California Press,  1990
Subjects: Literature | European Literature
Publisher's Description: An instant best-seller in Spain in 1637, The Enchantments of Love is a collection of shrewd and timeless tales in the tradition of Bocaccio's Decameron and Chaucer's Canterbury Tales . Although some of the tales have appeared in English through the centuries, this delightful translation by H. Patsy Boyer is the first complete text.The structure of the book is provided by a series of lavish soirees at which five men and five women entertain with stories their ailing hostess, the lovely Lysis. Each of the ten tales explores some aspect of "enchantment," or love, between a handsome gallant and a lovely lady. The sharp contrast between the women's and men's stories transmits a subtle, often ironic feminism. Their originality, frankness, and powerful style make them as readable today as they were 350 years ago.The women storytellers emphasize the perspective of female protagonists, all of whom are deceived or abused by their husbands or by suitors. Each is finally driven to perform some act of heroism before finding satisfaction in marriage, or a haven in the convent. The men's stories all point to moral flaws in the characters' behavior: egotism, avarice, shortsightedness, lust, and unfaithfulness.Maria de Zayas portrays every theme from eroticism and brutal rape to the most exalted love. Her success with this book and its sequel, The Disenchantments of Love (1647), is well documented, although the details of her life are sadly lacking. Her bold treatment of the relationships between men and women challenged the literary conventions of her day, and her defense of women has earned her a reputation as a pioneering feminist.   [brief]
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Title: Honky
Author: Conley, Dalton 1969-
Published: University of California Press,  2000
Subjects: Sociology | Urban Studies | American Studies | Autobiography
Publisher's Description: This intensely personal and engaging memoir is the coming-of-age story of a white boy growing up in a neighborhood of predominantly African American and Latino housing projects on New York's Lower East Side. Vividly evoking the details of city life from a child's point of view - the streets, buses, and playgrounds - Honky poignantly illuminates the usual vulnerabilities of childhood complicated by unusual circumstances. As he narrates these sharply etched and often funny memories, Conley shows how race and class shaped his life and the lives of his schoolmates and neighbors. A brilliant case study for illuminating the larger issues of inequality in American society, Honky brings us to a deeper understanding of the privilege of whiteness, the social construction of race, the power of education, and the challenges of inner-city life. Conley's father, a struggling artist, and his mother, an aspiring writer, joined Manhattan's bohemian subculture in the late 1960s, living on food stamps and raising their family in a housing project. We come to know his mother: her quirky tastes, her robust style, and the bargains she strikes with Dalton - not to ride on the backs of buses, and to always carry money in his shoe as protection against muggers. We also get to know his father, his face buried in racing forms, and his sister, who in grade school has a burning desire for cornrows. From the hilarious story of three-year-old Dalton kidnapping a black infant so he could have a baby sister to the deeply disturbing shooting of a close childhood friend, this memoir touches us with movingly rendered portraits of people and the unfolding of their lives. Conley's story provides a sophisticated example of the crucial role culture plays in defining race and class. Both of Conley's parents retained the "cultural capital" of the white middle class, and they passed this on to their son in the form of tastes, educational expectations, and a general sense of privilege. It is these advantages that ultimately provide Conley with his ticket to higher education and beyond. A tremendously good read, Honky addresses issues both timely and timeless that pertain to us all.   [brief]
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Title: Female subjects in black and white: race, psychoanalysis, feminism
Author: Abel, Elizabeth
Published: University of California Press,  1997
Subjects: Literature | African American Studies | Gender Studies | Literary Theory and Criticism | American Literature | GayLesbian and Bisexual Studies
Publisher's Description: This landmark collaboration between African American and white feminists goes to the heart of problems that have troubled feminist thinking for decades. Putting the racial dynamics of feminist interpretation center stage, these essays question such issues as the primacy of sexual difference, the universal nature of psychoanalytic categories, and the role of race in the formation of identity. They offer new ways of approaching African American texts and reframe our thinking about the contexts, discourses, and traditions of the American cultural landscape. Calling for the racialization of whiteness and claiming that psychoanalytic theory should make room for competing discourses of spirituality and diasporic consciousness, these essays give shape to the many stubborn incompatibilities - as well as the transformative possibilities - between white feminist and African American cultural formations.Bringing into conversation a range of psychoanalytic, feminist, and African-derived spiritual perspectives, these essays enact an inclusive politics of reading. Often explosive and always provocative, Female Subjects in Black and White models a new cross-racial feminism.   [brief]
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